Welcome to the July 2025 Ricochet Roundup
July was packed with progress—from expanding our Women’s Fit Initiative to live gear demos nationwide. We’re also proud to spotlight our newly promoted CFO, Nicole Anderson, whose leadership continues to shape Ricochet’s future.

Listen In: Ricochet on Firefighter Nation
Peter Askey shares how Ricochet is engineering real-world turnout gear—from non-PFAS materials to mobility-first design.

Ready to See the Difference?
Schedule a no-obligation demo to experience Ricochet gear firsthand—built for mobility, safety, and performance.

Final Call: Win $500 + Help Improve Gear for Women
We’re closing out our Women’s Fit Initiative—and this is your last chance to weigh in. If you're a female firefighter:
- Take a quick survey
- Help shape future gear
- Be entered to win 1 of 3 $500 gift cards
Not a female firefighter? Please forward this to women in your department. Every response counts. Deadline: August 15

Leadership Spotlight: Nicole Anderson, CFO
Behind every great gear innovation is great leadership. We’re excited to share that Nicole Anderson has been promoted to Chief Financial Officer at the begging of this year.
Nicole's promotion marks another step forward in Ricochet’s commitment to ensuring faster turnarounds, smarter design, and stronger support for the fire community. Congratulations, Nicole!
